First Alternative was founded in 1970 by a group of concerned citizens and Oregon State University students. They were committed to offering education for people who wanted to adopt healthier lifestyles, and to provide the community with a source of high quality, nutritious foods at the lowest possible prices.
Now, 50 years later, we continue to strive to be a cooperative model, providing natural and organic food in community-oriented stores. In celebration of our 50th anniversary in 2020, we invite you to enjoy memories, stories, photos, and videos that will let you take a walk down memory lane to learn about and remember the history of First Alternative Co-op.
Fresh, local, organic, and groovy since 1970!